




What are the benefits?
Our goal in the development process.
After a long time of developing our healthy protein bars, we have managed to find the perfect balance between delicious taste, clean ingredients and excellent nutritional value. Packed with more than 20 grams of protein, the Smart Protein Bar fuels to your body and helps you push through your day.
Whether you are at home, studying, at work or on the go: Our protein bar supplies your body with premium protein at any time.
Ingredients
33% Protein Blend (Milk Protein, Collagen Hydrolysate), Humectant (Glycerine), Sweeteners (Maltitol, Sorbitol, Sucralose), Roasted Chopped Hazelnuts (10%), Fructo-Oligosaccharide Syrup, Refined Coconut Fat, Natural Flavor, Cocoa Butter, Cocoa Mass, Wheat Dextrin, Almond Powder, Cocoa Powder, Emulsifiers (Mono- and Diglycerides of Fatty Acids, Sunflower Lecithin), Salt, Antioxidant (DL-Alpha-Tocopherol), Acidity Regulator (Sodium Citrate).
Nutritional value per 100 g:
Energy: 1742 kJ / 418 kcal
Fat: 21.5 g
- of which are saturated fats: 10.9 g
Carbohydrates: 28 g
- of which is sugar: 3.0 g*
- of which polyols: 22.8 g
Fiber: 8.4 g
Protein: 33.4 g
Salt: 0.34 g
Nutritional value per bar (60 g):
Energy: 1045 kJ / 251 kcal
Fat: 12.9 g
- of which are saturated fats: 6.5 g
Carbohydrates: 16.8 g
- of which is sugar: 1.8 g*
- of which polyols: 13.7 g
Fiber: 5.0 g
Protein: 20 g
Salt: 0.20 g
*Contains naturally occurring sugars.
WE ASKED YOU FOR FEEDBACK.
AND WE DELIVERED.

WE ASKED YOU FOR FEEDBACK.
AND WE DELIVERED.
Over several months, our experts interviewed our most loyal customers in order to find out how the perfect protein bar should be.
You all agreed that it needs to be: delicious, super soft, but also crunchy. You want it to be packed with protein and also low in sugar. And that’s exactly what we did. We created the Smart Protein Bar – a super soft & crunchy energy bar, rich in high-quality protein with only 2 g of sugar.
SUPER SOFT WITHOUT ANY MICROWAVE.
SUPER SOFT WITHOUT ANY MICROWAVE.
The Smart Protein Bar’s texture is unlike any other. Our experts fulfilled our ultimate goal in achieving optimal consistency. They created a protein bar that is naturally super soft and doesn’t require you to use a microwave to soften it.

The Smart Protein Bar’s texture is unlike any other. Our experts fulfilled our ultimate goal in achieving optimal consistency. They created a protein bar that is naturally super soft and doesn’t require you to use a microwave to soften it.
CLEAN INGREDIENTS.

CLEAN INGREDIENTS.
Packed with lots of clean and delicious ingredients, our Smart Protein Bars are full of intense flavors and just what you need to keep you going throughout the day. Pack one with you everywhere you go and find comfort & energy in our yummy protein bars!
FREE OF PALM OIL.
SAVING THE ENVIRONMENT.
FREE OF PALM OIL.
SAVING THE ENVIRONMENT.
Palm oil is the most widely used vegetable oil in the world. In recent years, its production has been blamed for destroying forests, animal habitats and causing community conflicts. We have, therefore, as a company, set ourselves a target to go palm-oil free with our newest products. That’s why our new Smart Protein Bar doesn’t contain any palm oil.

Palm oil is the most widely used vegetable oil in the world. In recent years, its production has been blamed for destroying forests, animal habitats and causing community conflicts. We have, therefore, as a company, set ourselves a target to go palm-oil free with our newest products. That’s why our new Smart Protein Bar doesn’t contain any palm oil.
MAXIMUM PROTEIN SUPPLY. ANYTIME & ANYWHERE.
Our healthy protein bars support you anytime and anywhere.

At home, in the office & when studying

During workouts

As a snack

On the go
IN COMPARISON. UNBEATABLE.


Premium protein |
Bad protein source
|
No added sugar |
Tons of sugar
|
Soft and crunchy |
Hard and chewy
|
Clean & high-quality Ingredients |
Poor quality ingredients
|
Without palm oil |
Harmful to the environment
|